@article{897fe726bdac4c78a22f051f9df293e1,
title = "Antecedents and outcomes of Generation Z consumers{\textquoteright} contrastive and assimilative upward comparisons with social media influencers",
keywords = "Generation Z, Perceived similarity, Self-improvement motives, Social comparison emotions, Social media influencer, Wishful identification",
author = "Shiyun Tian and Cho, \{Su Yeon\} and Xiaofeng Jia and Ruoyu Sun and Tsai, \{Wanhsiu Sunny\}",
note = "Publisher Copyright: {\textcopyright} 2023, Emerald Publishing Limited.",
year = "2023",
month = aug,
day = "15",
doi = "10.1108/JPBM-02-2022-3879",
language = "English",
volume = "32",
pages = "1046--1062",
journal = "Journal of Product and Brand Management",
issn = "1061-0421",
number = "7",
}