Ethics, cultures and global social marketing health campaigns

Terry L. Rentner, Lara Lengel

Research output: Chapter in Book/Report/Conference proceeding › Chapter

Original language	English
Title of host publication	Ethical Issues in International Communication
Publisher	Palgrave Macmillan
Pages	137-153
Number of pages	17
ISBN (Electronic)	9780230306844
ISBN (Print)	9780230272897
DOIs	https://doi.org/10.1057/9780230306844_9
State	Published - Jan 1 2011

ASJC Scopus Subject Areas

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