@article{e86b08a4f5904613b7f2178bd4953653,
title = "e–WOM and app stores in Iran: how online reviews influence purchase intention of paid mobile apps",
keywords = "e-Word-of-mouth, Elaboration likelihood model, Mobile apps, Online reviews, Purchase intention, Technology acceptance model",
author = "{Asadi Damavandi}, Azade and Louisa Ha",
note = "Publisher Copyright: {\textcopyright} 2024, Emerald Publishing Limited.",
year = "2024",
month = dec,
day = "2",
doi = "10.1108/JIMA-02-2024-0069",
language = "English",
volume = "15",
pages = "3649--3665",
journal = "Journal of Islamic Marketing",
issn = "1759-0833",
number = "12",
}