@article{e7a9517057de412a9bdb94d6a238dc84,
title = "Gender and Advocacy: Social Causes and Brand Endorsements Among Global Social Media Influencers",
keywords = "advocacy, brand endorsements, gender, influencer, social causes",
author = "Marta Mensa and Yang Yang and Shudipta Sharma and Louisa Ha",
note = "Publisher Copyright: {\textcopyright} 2026 by the authors.",
year = "2026",
month = mar,
doi = "10.3390/journalmedia7010029",
language = "English",
volume = "7",
journal = "Journalism and Media",
issn = "2673-5172",
number = "1",
}