Influence of Cultural Dimensions on Online Interactive Review Features Implementation: A Comparison of Korean and U.S. Retail Web Sites

Gi Woong Yun, Sung-Yeon Park, Louisa Ha

Research output: Contribution to journal › Article › peer-review

Original language	American English
Journal	Journal of Interactive Marketing
DOIs	https://doi.org/10.1002/dir.20116
State	Published - Jan 1 2008

Disciplines

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title = "Influence of Cultural Dimensions on Online Interactive Review Features Implementation: A Comparison of Korean and U.S. Retail Web Sites",

author = "Yun, {Gi Woong} and Sung-Yeon Park and Louisa Ha",

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AU - Park, Sung-Yeon

AU - Ha, Louisa

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