Is YouTube Red the Ultimate Viewing Experience and What is the Future of Online Video Audience Research?

Research output: Chapter in Book/Report/Conference proceeding › Chapter

Original language	English
Title of host publication	The Audience and Business of YouTube and Online Videos
Publisher	Bloomsbury Publishing Plc.
Pages	161-176
Number of pages	16
ISBN (Electronic)	9781978755772
ISBN (Print)	9781498576482
State	Published - Jan 1 2018

ASJC Scopus Subject Areas

@inbook{fc40771e636a40a1ae4b73066d82f042,

title = "Is YouTube Red the Ultimate Viewing Experience and What is the Future of Online Video Audience Research?",

author = "Louisa Ha",

year = "2018",

month = jan,

day = "1",

language = "English",

isbn = "9781498576482",

pages = "161--176",