Webcasting as an Emerging Global Medium and a Tripartite Framework to Analyze Emerging Media Business Models

Louisa Ha, Richard J. Ganahl

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish
Title of host publicationWebcasting Worldwide
Subtitle of host publicationBusiness Models of an Emerging Global Medium
PublisherTaylor and Francis
Pages2-23
Number of pages22
ISBN (Electronic)9781135249786
ISBN (Print)1410614506, 9780805859164
StatePublished - Jan 1 2013

ASJC Scopus Subject Areas

  • General Economics,Econometrics and Finance
  • General Business,Management and Accounting
  • General Computer Science
  • General Arts and Humanities
  • General Social Sciences

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